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Product change background online production special topic

Product changing background online generation scene graph

After uploading product photos, the subject is automatically cut out and replaced with a solid color background, studio background, lifestyle scene or holiday promotion background. It is suitable for Taobao, Pinduoduo, cross-border e-commerce, Xiaohongshu and private domain product images to quickly generate high-quality main images, detailed images and marketing materials.

Product changes backgroundAI scene graphE-commerce main picture production
Original product picture
Original background example
After changing background
AI background fusion example

Suitable for these scenarios

Which product pictures are suitable for changing the background?

🛍️

E-commerce main image sceneization

Ordinary shooting pictures can be replaced with desktop, studio, home, outdoor and other backgrounds to make the product closer to the real usage scene.

📣

Event and festival materials

When large promotions, new releases, and holiday marketing require the rapid production of multiple sets of visuals, different background versions can be generated based on the same product.

📦

Same series of products have unified style

Using consistent backgrounds for multiple SKUs, multiple angles, or multiple products can enhance the professional feel of store list pages and detail pages.

👤

Portraits and model pictures change background

Clothing models, professional avatars, and image photos can also be replaced with office, studio, or lifestyle backgrounds.

Operation path

Three steps to generate product scene graph

  1. When uploading pictures of products or portraits, priority is given to original pictures with complete subjects, clear edges, and even lighting.
  2. Select the target background style, or describe the desired usage scene, material, tone and atmosphere with text.
  3. Preview the subject's edges, shadows, proportions and perspective relationships, and then download the scene map after confirmation.
  4. If you want to put them on the shelves in batches, it is recommended to continue to do size cropping, image compression or unified format conversion.
Open the product background tool

Product change background effect suggestion

  • It is best not to have severely blocked, strongly reflective or cropped edges in the original image, otherwise the realism will be affected after changing the background.
  • The more complex the background, the more it is necessary to check the shadow and edge transition of the product contact surface to avoid a sense of suspension.
  • In the same store, it is recommended to fix the background tone, white space ratio and composition rules to improve the consistency of the list page.
  • White, transparent, glass, and metal products need to check the reflection and outline, and cut out or refine the product if necessary.
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Frequently asked questions

Frequently Asked Questions about Commodity Changing Background

What is the difference between changing the background of the product and the white background image of the product?

The white background image of the product is more suitable for the platform standard main image and event registration; the product background change is more suitable for generating lifestyle scenes, studio images and marketing materials.

Will shadows be automatically generated after changing the background?

Will try to generate or retain shadows according to the picture, but it is still recommended to check whether the product has a floating feeling before downloading, especially the desktop, ground and reflective materials.

Can the background of transparent, glass or metal products be changed?

You can try, but this type of product has higher requirements for edges, reflection and light transmission. It is recommended to use high-definition original images and enlarge to check the details.

Can I exchange products with the same background in batches?

Yes. A single picture is suitable for testing the style first. When the same batch of SKUs needs to be unified visually, it is recommended to enter the batch background change tool.

Is the picture after changing the background suitable for e-commerce shelves?

It is suitable for product main pictures, detail pictures and marketing matching pictures, but different platforms have different requirements for background, text, size and volume. Before uploading, they must be checked according to the platform rules.